Exclusive TV Offer
Experience True Clarity
Bring Daylight Indoors
A Serious Light uses Daylight Wavelength Technology™ to replicate the make up of natural daylight.
See Detail and Colour
All the light is focused directly on to your page and is easily adjusted to suit you, your eyes, and the task at hand.
Recommended by 500 Opticians
Serious Lights are recommended by opticians to combat the frustrating symptoms of eyestrain.
Order Now >Hand-built in Great Britain
Every Serious Light is hand-built in our Aylesbury factory by skilled craftsmen, using only the highest quality parts. No corners cut, each light is built to last.
The Serious Promise
Recommended by 500+ Opticians
Tracey Taylor
Optometrist BSc (Hons) MCOptom
We've been recommending Serious Lights to our patients for many years.
0800 234 6009
Call Our Customer Service Team Direct
£399.99
Order Now >(200+ Reviews)
High Definition Floor Light
Our most powerful model
Closest to daylight
Text simply leaps off the page
Even small print is crisp and clear
Every colour is rich and vibrant
Lightweight
Heavyweight
Don't forget to quote promotion code SERIOUSTV at checkout
Free Compact Light worth £150
With your Serious Light order*
High Definition Floor Light
£399.99
Order High Definition Floor Light >Free Compact Light (RRP £150) - Quote SERIOUSTV
Order High Definition Table Light >£349.99
High Definition Table Light
Ideal for positioning behind your favourite chair for reading.
Perfect for bedside reading or for use on a desk or side table.
Free Compact Light (RRP £150) - Quote SERIOUSTV
Bestseller
The first night I read 80 pages of a novel, something I had not done in years.
Exclusive TV Offer
Free Compact Light worth £150 when you order any Alex or High Definition Light, plus free delivery
Quote SERIOUSTV at checkout
£349.99
Order Now >(80+ Reviews)
High Definition Table Light
Our most powerful model
Closest to daylight
Text simply leaps off the page
Even small print is crisp and clear
Every colour is rich and vibrant
Lightweight
Heavyweight
Don't forget to quote promotion code SERIOUSTV at checkout
Turning the light on is like a ray of sunshine
Quote SERIOUSTV at checkout
Learn More >Our exceptional 5 year no quibble warranty period covers all parts and labour as well as free collection for peace of mind.
Learn More >Start with a 30 day in-home risk-free trial. If you're not totally happy with your light we will refund the full amount and collect from any UK mainland address.
Learn More >Two Easy Ways to Order
Telephone
Call free on 0800 234 6009 quoting SERIOUSTV to order and claim your Free Compact Light
Visit www.seriousreaders.com and enter SERIOUSTV at checkout to claim your Free Compact Light
Online
The Alex Range
Offer Terms and Conditions
Cannot be used in conjunction with other offers.
Free Compact Light and free delivery available with Alex and High Definition Light orders.
This exclusive TV offer is only available for shipping to UK mainland addresses.
High Definition Floor Light
High Definition Table Light
Bestseller
Ideal for positioning behind your favourite chair for reading.
Perfect for bedside reading or for use on a desk or side table.
£349.99
Order High Definition Floor Light >Order High Definition Table Light >Free Compact Light (RRP £150) - Quote SERIOUSTV
Free Compact Light (RRP £150) - Quote SERIOUSTV
£399.99
High Definition Light
Up to 12 times more light on your page
Reading is easier, faster and more enjoyable
Words are crisp and clear
Offering incredible clarity, intense brightness and high definition detail. This light will transform your enjoyment of reading and other indoor hobbies.
*With any High Definition or Alex Light
Our best light and the closest to daylight
Choose your HD Light >It’s like having a brand new pair of eyes!
Alex Floor Light
Ideal for positioning behind your favourite chair for reading.
£299.99
Order Alex Floor Light >Free Compact Light (RRP £150) - Quote SERIOUSTV
Alex Table Light
Perfect for bedside reading or for use on a desk or side table.
£249.99
Order Alex Table Light >Free Compact Light (RRP £150) - Quote SERIOUSTV
Choose your Alex Light >The next best thing to a bright sunny day but indoors.
Mrs Makepeace
Warwickshire
Alex Light
LED Daylight Wavelength Technology™
Since inventing our first light over 35 years ago, Serious Founder Alex has been leading pioneering research into shedding natural light indoors to radically improve our sight.
EIGHT TIMES more light on your page
Long life, low energy LED technology
Closely matches the makeup of natural light
Need help? Freephone 0800 234 6009
Upgrade to High Definition > Bestseller
Independent Service Rating based on 916 verified review.
Average Customer Rating:
Wonderful light, reading for longer now – my eyes just don’t get as tired.
Trusted Customer - 6 hours ago
4.9/5
"Easy to unpack and plug in"
Straightforward ordering and The light was so easy to unpack and plug in. Everything is such good quality.
Trusted Customer - 7 hours ago
"Elegant and well-engineered"
Elegant and well-engineered, providing a directed, concentrated beam which enhances my reading experience.
Trusted Customer - a day ago
Alex Floor Light
(200+ Reviews)
Close to daylight
Wide beam pattern
Energy efficient 6W light engine
Runs cool to the touch
Fully dimmable
£299.99
Order Now >Don't forget to quote promotion code SERIOUSTV at checkout
I am very pleased with the Alex light. It is very easy to direct to just the right area and it has made a great improvement to my enjoyment of reading of all kinds.
Lightweight
Heavyweight
Alex Table Light
(65+ Reviews)
Close to daylight
Wide beam pattern
Energy efficient 6W light engine
Runs cool to the touch
Fully dimmable
I can now read the local paper in full again without stopping due to tiredness. It's a wonderful light!
Order Now >Don't forget to quote promotion code SERIOUSTV at checkout
£249.99
Alex Floor Light
£299.99
Order Alex Floor Light >Order Alex Table Light >£249.99
Alex Table Light
Ideal for positioning behind your favourite chair for reading.
Perfect for bedside reading or for use on a desk or side table.
Free Compact Light (RRP £150) - Quote SERIOUSTV
Free Compact Light (RRP £150) - Quote SERIOUSTV
0800 234 6009
Call Our Customer Service Team Direct
Exclusive TV Offer
Free Compact Light worth £150 when you order any Alex or High Definition Light, plus free delivery
Quote SERIOUSTV at checkout
Heavyweight
Lightweight
or